Business Story: Elaine Zhang, Registered Dietitian
by Dawid Furman
What’s your business and who are your customers?
I am a Registered Dietitian running a nutrition business that provides one on one nutrition consultations to help people to eat healthier and reduce chronic disease risks. We help you to reach your nutrition goals in terms of weight loss, diabetes, pregnancy, digestive health, etc.
Explain your experience and how you use it to help clients.
I am a Registered Dietitian who graduated from the University of British Columbia and did a Dietetics internship at Royal Columbian Hospital. I have extensive experience in preventive health, diabetes, weight loss, pregnancy nutrition, etc.
I am a media dietitian and content manager. I have been featured on TV, radio, and in newspapers. I also have my own YouTube Channel to promote healthy eating.
I am familiar with the Western diet, Chinese diet, and South Asian cuisine.
What areas do you practice in?
PCOS, Pregnancy and Breastfeeding, Other.
Tell us about yourself. For example, what first got you started working on your business, and what motivates you each day to do what you do?
We want to help people to eat healthier and live a better quality of life. The information on the internet is overwhelming and confusing. We provide professional and evidence-based counseling services to individuals.
What’s your biggest accomplishment as a business owner?
I have been featured on TV, radio, and in newspapers.
What’s one of the hardest things that comes with being a business owner?
Managing a busy schedule.
What is the top tip you’d give to anyone looking to start, run and grow a business today?
It is important to know your clientele and understand what they want to achieve.
Elaine Dietitian, RD
Location: Burnaby, BC, Canada