Case Study: Mandy Megan Conyers-Smith, RD – Beaumont, Alberta

Experience with Dietitian Directory

How It All Began

“I first heard about the Dietitian Directory when I was trying to market my new private practice,” Mandy Megan recalls. “I knew I needed some support because marketing wasn’t my strong suit. I invested in a business coach, and during one of our exercises, I had to explore different opportunities to put myself out there. That’s when I stumbled upon the Dietitian Directory through a Google search.”

After trying out the free trial, Mandy Megan was pleasantly surprised. “I gained about 10 clients in that short period,” she says. “It was a clear sign that this platform was the right fit for me.”

Connecting with the Right Audience

One of the biggest benefits Mandy Megan has experienced since joining the Dietitian Directory is the ability to attract clients who perfectly match her expertise. “About 95% of the people who reach out to me through the Directory are within my niche,” she notes. “The platform allows me to be very clear about the population I serve, and that’s made a huge difference in the type of clients I attract.”

Marketing Impact

Before the Directory: A Struggle for Visibility

Before joining the Dietitian Directory, Mandy Megan faced challenges in getting her name out there. “Nobody knew I existed,” she admits. “Even though I had all this experience, I struggled to reach the right audience and communicate how I could help them.”

After the Directory: Local Visibility and Word-of-Mouth

The impact of joining the Dietitian Directory was almost immediate. “The Directory allowed me to focus on my local community in Beaumont, Alberta,” Mandy Megan explains. “I love that people in my small community can find me locally. Once you start with one or two clients in the community, word of mouth spreads quickly. I’m thrilled that people living nearby often find me listed in the first three Google hits.”

Client Interaction and Conversion

A Better Fit with the Right Clients

Mandy Megan has noticed a significant difference in the type of clients who reach out to her through the Dietitian Directory compared to other platforms. “The clients are much closer to my niche,” she observes. “Being able to clearly define my niche on the platform has made it much easier to connect with clients who are the right fit for me. The Dietitian Directory was created by a dietitian, and you can tell—it really helps clients find the best match for their needs.”

High Conversion Rates

When it comes to conversion rates, Mandy Megan reports, “More than 95% of the people who contact me through the Dietitian Directory turn into clients. The other 5% just weren’t a great fit from my end, but overall, the quality of leads has been exceptional.”

Benefits of Membership

Networking and Collaboration

Beyond attracting the right clients, Mandy Megan values the networking opportunities provided by the Dietitian Directory. “One of the things I love most is how easy it is to connect with other dietitians,” she says. “Whether I need to refer a client or get advice on a clinical question, the dietitians on the Directory are very collaborative. It’s much easier now to create connections and build a supportive network.”

Educating Potential Clients

The Dietitian Directory also plays a crucial role in educating the public about the importance of working with a Registered Dietitian. Mandy Megan highlights the value of the Directory’s blog: “I’ve had clients bring up topics from the blog during our sessions. The website provides helpful descriptions of conditions and how dietitians can assist, which really helps people understand the value of working with a professional.”

Efficiency and Convenience

Streamlined Processes

Mandy Megan has found that the Dietitian Directory has made her practice more efficient. “I’ve developed a system where my assistant handles the initial consultations, making the connection process seamless,” she explains. “Being listed on the platform adds a level of credibility since the Directory verifies that dietitians are registered professionals. This verification instills confidence in potential clients from the get-go.”

Return on Investment

Impressive ROI

Since joining the Dietitian Directory, Mandy Megan has seen a significant increase in new clients. “I’ve never had such success with any other platform,” she says. “In the last year alone, I’ve seen a 34.6X return on investment. That’s 100% true. The value I’ve received from being on the Directory far outweighs the cost of membership.”

Overall Experience and Recommendations

Advice to Other Dietitians

When asked what advice she would give to other dietitians considering joining the Dietitian Directory, Mandy Megan says, “Give it some time, and stick with it. Focus on your niche and make sure your profile clearly reflects who you serve. The platform works, but you need to be patient and consistent.”

Looking to the Future

As for her future plans, Mandy Megan is excited about expanding her practice. “I’m working towards becoming registered and licensed in the Caribbean,” she shares. “My goal is to have a clinic there as well as in Alberta, focusing more on holistic care. With the clarity I’ve gained on who I serve and where I want to be, I believe the Dietitian Directory will continue to be a valuable asset.”

Sign Up With the Dietitian Directory and Get MORE...

Join Mandy Megan Conyers-Smith and 101 Registered Dietitians inside the Dietitian Directory for an affordable monthly rate. Click here to learn about the benefits of becoming a member today.