Case Study: Kristen Hruschak, RD- Spruce Grove, Alberta
“I notice a difference—the clients that reach out through the Dietitian Directory are warm and hot leads. Often, by the time I hop on the phone with them, they are ready to commit.”
Kristen Hruschak is a passionate dietitian based in Spruce Grove, Alberta, who has focused her career on geriatrics. Inspired by her grandparents and their health challenges, Kristen has made it her mission to help older adults with issues such as swallowing difficulties, weight loss, and other age-related conditions. After working in long-term care, Kristen decided to start her own private practice, allowing her to bring her expertise to a broader audience. She became a member of the Dietitian Directory shortly after launching her practice and shares her experience with the platform.
You can discover more information about Kristen Hruschak on her website or inside the Dietitian Directory.
Market More Effectively with Dietitian Directory
How has the Dietitian Directory helped you connect with your target audience?
“Luckily, there is an older adult subcategory, and I am one of very few dietitians that exist in this area. This category easily highlights how I can help people, and it has been instrumental in connecting me with my target audience.”
Client Interaction and Conversion:
“I notice a difference—the clients that reach out through the Dietitian Directory are warm and hot leads. Often, by the time I hop on the phone with them, they are ready to commit.”
Market More Efficiently with Dietitian Directory
In what ways has the Dietitian Directory made your practice more efficient?
“Without the Dietitian Directory, I would need to invest a lot more time into the website and social media. I can just skip outreach and let people come to me. Even if I didn’t get any leads from the website, the time saved would pay for itself.”
How has the Directory streamlined the process of booking consultations and connecting with new clients?
“Now, every time I get a client reaching out to me from the Dietitian Directory, I have a template email that I send out, and most of the time, they are interested in working with me. It often works out that I don’t need to spend more time communicating with them than the 15-minute discovery call.”
Market More Effortlessly with Dietitian Directory
What do you find most valuable about being part of the Dietitian Directory?
“Being able to display my skills, which are unique, is invaluable. The subcategories and expansive descriptions help people understand what I offer and how I can help them.”
What advice would you give to other dietitians considering joining the Dietitian Directory?
“Do it! Look at those dietitians that are the most successful and model your profile in a similar way. There’s a reason that some dietitians are more successful than others. The dietitians who are confident get more clients, for sure.”
Market More Constantly with Dietitian Directory
Can you share any specific successes or achievements you’ve experienced as a result of joining the Dietitian Directory?
“The main one is gaining clients! It’s really nice to be able to help people in my region. I’m outside of Edmonton, so I have clients coming to me from rural areas all over Alberta. The Dietitian Directory has allowed me to serve people who didn’t have access before.”
How do you see your practice evolving in the future, and how does the Dietitian Directory fit into your long-term goals?
“I hope to see my practice expand and for more people to find me. The Dietitian Directory is a great way to market myself, and it lights me up to be able to share that nutrition really can help people as they age. I’m so grateful to be able to do what I love every day.”
Market More Affordably with Dietitian Directory
How does the cost of membership compare to the benefits you’ve received, both financially and in terms of time saved?
“Every single client that I’ve booked through the Dietitian Directory has purchased a package. In the last five months, I’ve made four times the annual investment, which is worth it for me. That doesn’t include the amount of time saved by converting people to clients. Being a sole proprietor with limited staff, I only have so much time.”
Sign Up With the Dietitian Directory and Get MORE...
Join Kristen Hruschak and 105 Registered Dietitians inside the Dietitian Directory for an affordable monthly rate. Click here to learn about the benefits of becoming a member today.
